Asteknik at Yapı Istanbul 2025

Asteknik at Yapı Istanbul 2025

Asteknik at Yapı Istanbul 2025

Services

Stand Design, Fabrication, On‑site Assembly, Premium Printing & Graphics, Furniture & Fit‑Out

Description

This 30 sqm bespoke stand for Asteknik at Yapı Istanbul 2025. The design featured a strong red and white corporate identity, large product display walls, sample panels, illuminated branding, and open consultation areas.

Services

Stand Design, Fabrication, On‑site Assembly, Premium Printing & Graphics, Furniture & Fit‑Out

Description

This 30 sqm bespoke stand for Asteknik at Yapı Istanbul 2025. The design featured a strong red and white corporate identity, large product display walls, sample panels, illuminated branding, and open consultation areas.

Year

Timeline

8 weeks

Location

Istanbul, Türkiye

Asteknik exhibition stand at Yapı Istanbul 2025, featuring a strong red and white corporate identity with illuminated branding and glossy white flooring.

Gallery

Large product display wall at the Asteknik stand, showing organised profile systems including expansion joints, decoration profiles, and wall protection systems.
VIP sofa meeting areas for Gold Sponsor companies within the DEİK Turkish Pavilion at WebSummit 2024.
Additional product display area at the Asteknik stand, featuring wall-mounted product sections and stainless steel profile samples.
Alternate view of the Asteknik stand showing the overall layout, glossy white flooring, and organised product presentations.

The Challenge

01 / 03

One of the main challenges was presenting a large and technical product range in a clear and organized way. Asteknik has many product categories, including expansion joint profiles, decoration and ceramic profiles, wall and corner protection systems, entrance matting systems, stainless steel profiles, plaster and finishing profiles, insulation accessories, drainage boards, and waterstop/butyl insulation tapes. The wall displays had to be carefully planned so that visitors could quickly understand the differences between the products without confusion.

The Solution

02 / 03

The team behind Maher Design designed a 30 sqm stand with a strong red and white corporate identity that made Asteknik highly visible inside the fair hall. The main design feature was the use of large product display walls, where different profile systems were organized by category and presented clearly to visitors. The stand also included illuminated branding, glossy white flooring, red feature walls, sample panels, wall-mounted product sections, and open meeting areas. Detailed physical product displays – including wall protection systems, decoration profiles, stainless steel profiles, entrance matting systems, and expansion joint/profile samples – allowed visitors to touch, compare, and understand the materials directly, which is especially valuable for architects, contractors, and construction professionals.

The Results

03 / 03

The final stand successfully turned Asteknik's technical product range into a clear and professional exhibition experience. Visitors could easily identify the different product groups, review real material samples, and discuss project‑specific applications with the team. The strong red branding, organized sample displays, and open consultation areas helped the stand communicate reliability, engineering expertise, and product variety in a way that was practical and easy for industry professionals to understand.

Exhibited At

Asteknik at Yapı Istanbul 2025

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Need a stand for your next exhibition? Let’s build it.

Need a stand for your next exhibition? Let’s build it.

Need a stand for your next exhibition? Let’s build it.

We deliver custom stands across Europe, the Gulf, and Türkiye.

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